Gus Hein, former Executive Officer at the Port of Long Beach and one of the Southern California maritime industry’s most experienced and respected voices on matters relating to business development, public affairs, and organizational effectiveness has announced the creation of his new firm, Global Business Advocates. "GBA will help your company or organization achieve maximum profitability by identifying new opportunities for growth and expansion in the U.S. and overseas. And whether you are on Wall Street or Main Street, GBA can help you communicate your message to employees, customers, to audiences at town hall meetings or in the halls of Congress."

Global Business Advocates President and founder Gus Hein is also putting his 17 years of

experience working with Boards of Directors helping GBA’s corporate, public agency, and non-profit clients who have governing boards or councils, improve and better understand the inter-relationship between Board members and staff and how they work together for more effective decision- making. GBA’s service portfolio includes expertise in:

1. Business Development

2. Strategic Communications & Media Relations

3. Governing Board Relations

GBA’s client portfolio includes the nation’s top leaders in industrial development, environmental remediation, transportation technology, and one of California’s top universities. Gus’s reputation for honesty,

integrity, and attention to detail is the foundation of GBA’s service philosophy to its clients. However, Gus is just as interested in knowing how GBA’s clients can help your business. This is why an entire section of this newsletter is devoted to profiling GBA clients. Should any of their services be helpful to you, please let us know. Its good business.